At our recent event on Podcasts, Vlogs and talking media, Kerr Mathieson of Audio Outsource discussed the power of audio and how podcasts can be used to grow and promote businesses.
Kerr runs a production company in Dundee and has 30 years of experience in music and audio production. He helps businesses to utilise podcasting and audio branding to expand their business.
Kerr explained many aspects of podcasts, for example distinguishing between business and leisure podcasts; the construction of branding through audio and the process of monetisation and promotion. He finished with a Q&A session to answer the guest’s questions on the topics covered.
NEXT EVENT: AGM + Jamie Andrew OBE
